London, UK – 20 September 2013/… Playmob, the London-based technology company championing charitable fundraising through games, is counting down the hours to the launch of its inaugural Peace Games Live event tomorrow, taking place during global Peace One Day, the annual day of global unity on 21 September 2013.
The Peace Games Live event starts at 10am BST and can be viewed through Twitch TV ( http://www.twitch.tv/peacegames). During the livestream event special guests will join the hosts for special gaming events. Confirmed attendees include Sony with a PlayStation 4 and games, Capcom with Ducktales Remastered and Street Fighter, Spilt Milk Studios’ Andrew Smith playing Super Mario Galaxy 2, Jagex with Runescape, and MediaTonic with Foul Play, Will Freeman and Waterfront.
Many of the aforementioned developers have actually taken the time to generously donate items that will be given away on the day via live competitions on the stream. These prizes include: a PlayStation 3, PlayStation Vita, Nintendo 3DS XL, as well as multiple games and merchandise.
About Peace Games
Playmob will be running Peace Games Live, a 24-hour live stream event designed to raise funds for worthy causes on 21 September 2013. ( http://www.twitch.tv/peacegames). Funds raised as part of the initiative will go towards providing vaccinations for children in war torn areas, education around peace and raising awareness of the movement. Playmob also envisions that Peace Games Live will demonstrate the passion, creativity and generosity of the gaming and development communities.
Peace Games Live will be directly broadcast from the UKIE London Office ( http://ukie.info/), streamed globally through Twitch TV. Structured like a telethon, Peace Games Live will encourage support to its donation page ( Paypal donation page) by providing exciting feature content from competitions, podcasts through to competitive gaming shows.
Peace Games Live is also being supported by creatives and celebrities from the games industry, with Sony, Nintendo, Capcom, Jagex, Mediatonic, TIGA, Develop, Games Industry International, Big Red Barrel and UKIE already pledging their support through donations or appearances during the livestream event. Playmob will release a running order for Peace Games Live prior to the event.
Jude Ower, Founder & CEO, PlayMob, said:
“Playmob has long championed gaming as a force for good, helping developers and publishers to set up charitable campaigns within their games quickly and easily and enable gamers to feel part of something even bigger by transparently showing them what they are impacting, while they play their favourite games. Peace Games has a simple but crucial message - to benefit those impacted by war and violence, whether in areas of conflict or at home, across the world. We are excited to be launching Peace Games on Saturday 21st with a fantastic group of partners and supporters, which we hope to be the beginning of a yearly event for our industry.”
For More Information Contact
Stu Taylor and Tor Watson
Dead Good Media
T: +44 (0)7780 600 728
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Playmob enables gamers to give to global causes while playing their favourite games. Our ethos is simple - support a cause through in-game actions.
The core objective of Playmob is transparency. We believe that every gamer should see what they are directly impacting, and how much the cause will receive, in real-time. By linking to in-game actions, we also help to tell a story and capture the imaginations of players, showing them how a simple action can lead to life-changing good, globally.
Playmob have created a platform to help developers and publishers quickly and simply set up a charitable campaign, and making their players feel amazing while they play. By working with gaming and charity partners, Playmob combine the two by doing the heavy lifting, so we can start to make a positive impact today. To become a Playmob partner, sign up at www.playmob.com and our team will help you get started.