Hamburg, Germany - February 22nd, 2013 – Fishlabs Entertainment adds two new mobile mavens to their 75-strong team. After the company’s game design and development departments had already welcomed no less than four new colleagues earlier this year, the most recent hiring includes a new Programmer and a new Project Manager. With many years of work experience in the industry, the company’s new Executive Producer Michael Krach is more than well-suited to oversee the development of a new Fishlabs IP and put studio’s high expectations and aspiration into practice. Over the past couple of years, the mobile platform has been evolving on a rapid pace and the budgets for AAA-mobile-games have been growing constantly. Therefore, a lot of expertise is needed in order to put even more ambitious projects into practice. Besides Krach, Fishlabs has also hired Stefan Heiler as Game Developer. He will primarily focus on the company’s Android development and cross-platform efforts.
With Michael Krach (33), Fishlabs welcomes an experienced AAA-expert onboard, who is a skillful project manager as much as he is a talented team leader. After passing his Business Administration Degree, he started working for the Boston Consulting Group before he went on to operate as Producer for Electronic Arts Phenomic in Germany and DICE in Sweden. Over the years, Krach has not only amassed an extensive knowledge in the field of in-game monetization but also left his mark on an international scale. While working for Crytek in three different locations (Kiev, Seoul and Frankfurt), he was responsible – among others - for setting up the management structure of the 100-strong development team of the successful AAA F2P-shooter Warface.
Stefan Heiler (32) has joined the Fishlabs team as Game Developer. In the course of his computer science studies at the University of Hamburg, Heiler already gained a lot of valuable work experience in the fields of system administration and development in his position of student employee at renowned companies such as IEA Data Processing Center and conion media GmbH. He finished his studies with a thesis about “The implementation of efficient cross-platform 3D graphics on current-generation smartphones and state-of-the-art desktop PCs”. Afterwards, he went on to realize a number of projects as freelance Software Developer for Flashpoint AG.
“In less than a decade, mobile gaming has undergone an evolution that took the consoles a total of three generations. And this trend is going to continue on an even faster pace in the years to come,” says Michael Schade, CEO of Fishlabs Entertainment. “Hence, it is all the more important that we don’t rest on our laurels. Instead we have to rack our brains today in order to find ways to fully max out the smartphones and tablets of tomorrow. In order to realize this goal and offer our fans nothing but one-of-a-kind gaming experiences, we have to combine our eight years of experience on the mobile market with the skills and know-how of the top-players of the international video games industry. Michael is the ideal man to oversee such ambitious and time-consuming projects, because he does not only have many years of work experience at some of the most successful studios in the industry, but also a profound knowledge in the field of in-game monetization in hardcore games with high production values. And, of course, Stefan’s in-depth knowledge in the area of cross-platform development is highly valuable for us as well. Especially for our upcoming multiplayer title, the Android platform with its enormous install base is an extremely important market, which we cannot afford to neglect. Thanks to his expertise and education in this field of work, Stefan will be a key player in our future Android endeavors.”