London, UK–2007– Today Ubisoft, one of the world's largest video game publishers, announced the next release under their publishing deal with Ironstone Partners which confirms the second title under the highly successful Top Trumps® brand.
Top Trumps: Dogs and Dinosaurs announcement follows January's news regarding Top Trumps: Horror and Predators which releases in July 2007 on Nintendo DS TM , and in June 2007 on the PlayStation®2 and PC formats. Both games exploit the highly successful Top Trumps play-pattern that has thrilled players of all ages since the 1970's.
Top Trumps, from Winning Moves, is a card-based game which combines luck, strategy and subject knowledge in a game-concept that has hooked children for several generations. Packs start from£2.49 retail and sales in the UK hit£18 Million last year. The brand has enjoyed many years of success with a strong licensing programme which includes brands such as Marvel, Star Wars, Harry Potter and most recently Doctor Who and is featured in over 10,000 retail outlets in the UK.
The announcement of this second title in the series cements Ubisoft's commitment to the brand and signals the company's investment in the license for 2007. This includes creating a dedicated website and ramping up broadcast media activity as part of a comprehensive consumer and trade marketing campaign.
Rob Cooper UK Managing Director at Ubisoft said "The trade reaction to Top Trumps has been encouraging and our close working relationship with Ironstone means that we have been able to react quickly to announce this second release which is slated to hit the market alongside the first this summer. "
Paul Gouge Managing Director at Ironstone commented, "Ubisoft has understood the Top Trumps philosophy quickly and truly embraced the power of the brand. This combined with the company's experience in the video games market will ensure the Top Trumps licence will be a key success in the market. "
For further information, please contact:
Simon Jones, Peppermint M Ltd
Tel: +44 (0) 7889 162939,
Faye O'Donohue-Hill, Ubisoft
Tel: +44 (0) 1932 578023
Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through its strong and diversified lineup of products and partnerships. Ubisoft has offices in 21 countries and sales in more than50 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. Ubisoft generated revenue of 547 million Euros for the 2005–2006 fiscal year. To learn more, please visit www.ubisoftgroup.com.
PlayStation is a registered trademark of Sony Computer Entertainment Inc. All Rights Reserved.
NINTENDO DS IS A TRADEMARK OF NINTENDO.
© 2006 Sogoplay. All Rights Reserved. Sogoplay is a registered trademark of SO! Games Ltd. Published and distributed by Ubisoft Entertainment under license from Ironstone Partners Ltd. The name Top Trumps and the Top Trumps logos and characters are registered trademarks of Winning Moves Ltd. and are used under license. Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in the US and/or other countries.
About Ironstone Partners
Ironstone Partners Ltd is a commercial vehicle created and funded by a number of individuals with a combined experience of over 100 years in the global games and media industries. Ironstone has been created to pursue strategic and speculative games opportunities outside the remit of the current focus of the large games industry companies.
Ironstone Partners owns an extensive portfolio of games I.P.R. and is always willing to discuss interesting propositions in the games and media space. For more information, visit: www.ironstonepartners.co.uk
SoGoPlay is premier developer and publisher of compelling games for the casual gaming market. The company is so confident in the quality of its offering that it allows consumers to download and play feature-rich versions free-of-charge. SoGoPlay also offers deluxe versions of all its games which, for a small fee, include additional features, new levels and more-challenging gameplay.
SoGoPlay is a privately-owned and run by the principals. The management team has over 40-years experience in the Entertainment Industry and have a proven track-record of delivering high-quality games based on global brands for mobile platforms, console and PCs. The company website is located at: www.sogoplay.com
About Winning Moves
Winning Moves is a leading maker of classic card games and family games. Founded in 1995 and working closely with toy and game industry leaders, such as Hasbro, Inc, Winning Moves makes special editions of many of the world's most popular games and creates new, original game concepts for all ages to enjoy.
In the United Kingdom, Winning Moves is the leading maker of card games, including the immensely popular Top Trumps. Winning Moves also creates limited editions of the world's best-loved game, Monopoly
For more information, visit: www.winningmoves.co.uk.