Vikings Conquer the App Store! I-play Launches Vikings Row! for iPhone™ and iPod Touch®

NEW YORK&LONDON - October 04, 2010 - I-play, Oberon Media's publishing division and the world's leading multi-platform casual games publisher, today announced Vikings Row! is now available in the Apple® App Store.  Players embark on a one-of-a-kind journey with a rag-tag crew of Vikings as they set out on a hungover mission to uncover the fortune they lost after a wild night of Viking drinking games. Uff da! 

 

In  Vikings Row! , players must collect as many gold coins as possible in the given timeframe by guiding a swift and agile boat through six dangerous worlds. As the rowers set out to complete their mission, they control their ship by using gesture controls and swiping their fingers alongside the on-screen boat. Along the way, gamers will collect power-ups, earn awards and score bonus points, all while trying to avoid perilous traps throughout the six Viking worlds that include their home Midgard, the Maelstrom underworld, the inside of Hron the whale, the icy world of Niflheim, the lava rivers of Hel and finally the warrior playgrounds of Valhalla! By unlocking the Berserk Mode power up, the plunderers will be able to smash objects and collect coins more efficiently, showing off the true power of those horned helmets.  And with 48 levels, hidden challenges and endless re-playability, the game provides enough content to last until the next Viking Age!

 

"Men! To the longship!" said Bjorn, Viking leader. "We must traverse the far corners of the earth and beyond to find our missing gold. With heads throbbing and bellies queasy, we must do everything in our power to uncover every last piece of gold! And we should probably give up drinking for, well, at least a couple days. Now Vikings, Row!" 

 

Vikings Row! is fully iOS4 compliant, including multi-tasking, and features beautiful, colorful graphics built for Retina Display. And with iPod library support, Vikings can opt to listen to their own music while playing.

 

Vikings Row! is now available in the Apple App Store for $0.99.  To purchase, please visit: http://itunes.apple.com/app/vikings-row/id389157095

View the trailer for Vikings Row! here:

http://www.youtube.com/watch?v=g8APLWB9KcI

 

To download assets, please visit:

https://www.yousendit.com/download/WTNJYlJSbEFveE0wTVE9PQ

Become a fan of I-play on Facebook: www.facebook.com/IplayGaming

Follow I-play at Twitter.com/IplayGaming

 

About I-play

I-play, the publishing division of Oberon Media, Inc., is the world's leading multi-platform casual games publisher. With top franchises and massive distribution across online, social, mobile, and interactive television -- I-play content reaches global consumers, and delivers fun, entertaining, accessible content to casual gamers of all ages. I-play's PC publishing division is the creator of the hit Dream Day series, as well as the first casual games for bestselling authors James Patterson, Nora Roberts, and legendary mystery author Agatha Christie. I-play's mobile division is delivering some of the biggest selling franchises in the mobile space, including the world's #1 best-selling racing franchise, Fast and Furious, based on the blockbuster movies. I-play's Interactive Television group provides unmatched casual game content for the living room, currently available to 38 million homes through key partners such as DISH Network, DirecTV, Bell ExpressVu and many others. I-play is headquartered in New York City, with offices around the world including Seattle, London, Tel Aviv, St. Petersburg, Russia, and Dunfermline, Scotland.

 

About Oberon Media

Oberon Media is the world's leading multi-platform casual games company, delivering global, integrated casual games solutions across online, social, mobile/Smartphone, interactive TV and retail categories. Oberon game solutions have been adopted by the world's leading digital and media companies, such as Microsoft, AT&T, Yahoo!, Electronic Arts, Orange France and more. Oberon Media's game publishing division, I-play, works with the industry's most talented game developers to produce the top-selling casual games, which are played across online, social, mobile/Smartphone, console and iTV platforms in more than a dozen languages. Founded in 2003, Oberon Media is headquartered in New York with offices in North America, Europe and Asia, and is backed by Goldman Sachs, Morgan Stanley and Oak Investment Partners.

 

Contacts:

Oberon Media

Joseph LaSala

212.971.5653

joseph.lasala@oberon-media.com

Bender/Helper Impact

Chrissy Kelleher

212.689.6360

chrissy_kelleher@bhimpact.com


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.