WOKING, UK. - September 19, 2012 - THQ Inc. (NASDAQ: THQI) offers WWE gaming fans a chance to be the first to “Live The Revolution” in the comfort of their own homes. In a first-of-its-kind consumer offer, THQ, partnering with Kerrang! Radio, IGN and Come Round, will offer 500 people in the UK the chance to own a copy of the latest WWE videogame, WWE’13, before anyone else in the world.
The consumer experience kicks off with WWE celebrations on Sony Radio Academy Award “Station of the Year” nominee Kerrang! Radio. Alex Baker, Commercial Programming Manager and Presenter states, “ We at Kerrang! Radio are absolutely thrilled to be involved with the WWE ‘13 campaign, and will be leveraging our presenters’ genuine love of WWE through exciting on-air mechanics which puts our listeners’ love of gaming and WWE at the heart of the action – I cannot wait to get this campaign on air and feel the listeners’ reaction. OFF THE TOP ROPE!!!!!!”
Exclusive WWE13Live party information will be available through an IGN-created bespoke hub on www.wwe13live.com. Dan Kilby, IGN UK’s Project Manager says of their involvement “ WWE is massively popular among the IGN community, so we’re excited to be spreading the word about WWE ‘13 and the amazing Live parties to millions of UK gamers.”
The WWE13Live parties are being facilitated by Come Round. Giles Harris, Managing Director of Come Round, comments; “ This is the first time ever that a video game will be launched in association with Come Round, and the bespoke house parties give gamers and WWE fans the opportunity to get closer to the action than ever before.”
Consumers are guided through registering to host a WWE13Live party. All the lucky 500 winners need is 9 friends to attend their party on Saturday October 27, use the party pack that is supplied, play their copy of WWE ‘13 and use their own social media channels to showcase the event. Out of these 500 groups, one will be chosen to attend the WWE Raw Live event at Birmingham’s LG Arena on Monday 5 November, where they will not only watch the show, but also meet WWE ’13 cover star CM Punk.
Jon Rooke, Marketing Director, UK & Europe at THQ concludes “ This really is the full package for the ultimate WWE Fan. We are really excited to watch the parties unfold on 27 October; and to see the exclusive content supplied by Kerrang! Radio and IGN UK”
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About WWE ’1 3
Positioned to offer the most authentic, extensive and fervent experience to date, WWE ’13 will transform gameplay through WWE Live ™, a brand-new audio and presentation system designed to produce the most authentic and vibrant commentary, sound effects and crowd participation levels ever heard in a WWE videogame. In addition, players will experience the atmosphere, spectacle and fervor of a WWE live event through attention-grabbing Spectacular Moments, including ring breaks and barricade crashes.
WWE ’13 will also debut a franchise-first single player campaign based on an unparalleled and groundbreaking period in WWE history: the “Attitude Era.” Set during a time of pure raucousness, grandiose personalities and colossal revolution, players will focus on eight purveyors of attitude during the famed television “Monday Night Wars,” including WWE Hall of Famer Stone Cold Steve Austin.
Predator Technology ™ 2.0, driven by new animations, transitions and modified controls, will return to deliver intelligent, fluid and engaging WWE action, resulting in a smoother gameplay experience than its predecessors. As well, the popular career-style mode, WWE Universe, will dynamically introduce matches, alliances, rivalries and unpredictable moments based on player decisions along the path toward becoming a WWE champion.
WWE ’13 will feature the franchise’s industry-defining Creation Suite, enabling players to develop and customize Superstars, entrances, arenas, finishing moves, storylines, highlight reels and more, as well as share and download creations with others from around the world. Furthermore, they will compete with a vast array of WWE Superstars and “Attitude Era” luminaries from the largest roster in franchise history, including cover Superstar CM Punk ®, Stone Cold Steve Austin, Sheamus ®, Undertaker ®, Mankind ™, Chris Jericho ®, Big Show ® and Mark Henry ®. Along with to-be-announced features, a comprehensive roster reveal, downloadable content and big surprises, WWE ’13 is poised to live a revolution all its own.
WWE ’13 is currently scheduled for release for the Xbox 360 ® videogame and entertainment system from Microsoft or the PlayStation ®3 computer entertainment system November 2 nd 2012 in the UK. For more information, please visit wwe.thq.com, facebook.com/WWEgames and twitter.com/WWEgames.
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 600 million homes worldwide. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, Miami, London, Mumbai, Shanghai, Singapore, Istanbul and Tokyo. Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/.
About THQ Inc.
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers, wireless devices and the Internet. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located throughout North America, Europe and Asia Pacific. More information about THQ and its products may be found at www.thq.com . THQ and the THQ logo are trademarks and/or registered trademarks of THQ Inc.
About Kerrang! Radio
Kerrang! Radio plays the freshest new rock/alternative music along with the very finest classic songs. The multiple award-winning station broadcasts nationally to over 1.3million listeners a week and is available on DAB, Freeview, online at www.kerrangradio.co.uk and on 105.2FM in the West Midlands. If you have a Smartphone you can also listen on your device by simply downloading the Kerrang! Radio app
IGN Entertainment is a leading Internet media and services provider focused on the videogame and entertainment markets. Collectively, IGN Entertainment media properties reach a worldwide audience of 40 million unique users. Headquartered in the US, IGN has offices in Australia, Canada and the UK and works with local publishers under license in Germany, Italy, Sweden and the Asia Pacific, Benelux and Middle East territories.
IGN Entertainment’s network of videogame-related provides one of the Web's most comprehensive videogame information destinations, which coupled with leading male lifestyle site AskMen, attracts one of the largest concentrated audiences of young males on the Internet.
For more information contact:
Will Guyatt, International PR Manager, IGN Entertainment +44(0)7799 334994
About Come Round
Come Round ( comeround.com) was founded in 2010 by Giles Harris, former lawyer and Director of Brand Partnerships at EMI Music, in order to create partnerships between major consumer brands and entertainment owners; from music and movies, to books and games. Events consist of hundreds of get-togethers that take place simultaneously across the country in the homes of consumers, with the brand or product at the centre of these events. The partygoers - recommended between 10 and 20 per party - are among the first to see and hear new products and receive a bumper pack of free goodies to help get the party started.
Since the company’s first party in June 2010 Come Round has sent party packs to over 8,800 hosts across 20 different events involving 88,000 partygoers and reaching an audience in excess of 13.6 million via online and offline word of mouth. Come Round has already thrown hugely successful events for a number of market leading companies including Philips, Universal, Sony, Warner, EMI, BBC Worldwide, Premier Foods, and featuring SodaStream, Elizabeth Arden, Fanta, Tesco and Asda.
Microsoft, Xbox, Xbox 360 and Xbox LIVE are either registered trademarks or trademarks of the Microsoft group of companies .
“PlayStation” is a registered trademark of Sony Computer Entertainment Inc.
Wii is a trademark of Nintendo.
All WWE programming, talent names, images, likenesses, slogans, wrestling moves, trademarks, logos and copyrights are the exclusive property of WWE and its subsidiaries. All other trademarks, logos and copyrights are the property of their respective owners.
THQ Forward-Looking Statements: The statements contained in this press release that are not historical facts may be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about the business of THQ Inc. and its subsidiaries (collectively referred to as “THQ”), including, but not limited to, expectations and projections related to the release of WWE ’13 are based upon management’s current beliefs and certain assumptions made by management. Such forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such forward-looking statements, including, but not limited to, business, competitive, economic, legal, political and technological factors affecting our industry, operations, markets, products or pricing. Readers should carefully review the risk factors and the information that could materially affect THQ’s financial results, described in other documents that THQ files from time to time with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the fiscal period ended March 31, 2012 and subsequent Quarterly Reports on Form 10-Q, and particularly the discussion of trends and risk factors set forth therein. Unless otherwise required by law, THQ disclaims any obligation to update its view on any such risks or uncertainties or to revise or publicly release the results of any revision to these forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release.
WWE Forward-Looking Statements : This press release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995, which are subject to various risks and uncertainties. These risks and uncertainties include, without limitation, risks relating to maintaining and renewing key agreements, including television and pay-per-view programming distribution agreements; the need for continually developing creative and entertaining programming; the continued importance of key performers and the services of Vincent McMahon; the conditions of the markets in which we compete and acceptance of the Company's brands, media and merchandise within those markets; our exposure to bad debt risk; uncertainties relating to regulatory and litigation matters; risks resulting from the highly competitive nature of our markets; uncertainties associated with international markets; the importance of protecting our intellectual property and complying with the intellectual property rights of others; risks associated with producing and travelling to and from our large live events, both domestically and internationally; the risk of accidents or injuries during our physically demanding events; risks relating to our film business; risks relating to increasing content production for distribution on various platforms, including the potential creation of a WWE Network; risks relating to our computer systems and online operations; risks relating to the large number of shares of common stock controlled by members of the McMahon family and the possibility of the sale of their stock by the McMahons or the perception of the possibility of such sales; the relatively small public float of our stock; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated. In addition, our dividend is dependent on a number of factors, including, among other things, our liquidity and historical and projected cash flow, strategic plan (including alternative uses of capital), our financial results and condition, contractual and legal restrictions on the payment of dividends, general economic and competitive conditions and such other factors as our Board of Directors may consider relevant.
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