Reports

BRAND MAP: The Sims

Author: GameVision

The Sims has established itself as one of the most successful games franchises of all time, selling more than 140m units worldwide. But what makes the series so successful?

The reports provide a unique insight into current attitudes to brands – as well as historical context and trends. They examine consumer awareness, patterns of play, qualitative assessment, audience demographics and more.

Broken down into a series of graphs and charts, the Brand Maps also disclose how consumers hear about brands and what they like/dislike about them.

Game Vision has created Brand Maps for around 150 of the games industry’s leading franchises, all of which are updated every six months. 20 of them are now available directly from mcvuk.com for £480 (inc VAT).

As well as The Sims, we are offering:

Assassin's Creed; Call of Duty; Championship Manager; Dr Kawashima's Brain Training; Fable ; FIFA ; Final Fantasy; Gears of War; Gran Turismo; GTA/Grand Theft Auto; Guitar Hero: Just Dance; LittleBigPlanet ; Mario & Sonic at the Olympic Games; Mario Kart; Need for Speed; Super Mario Bros; Uncharted; and World of Warcraft