Super Pokémon Rumble

Release date December 2nd 2011 Price n/a
Format 3DS
Publisher Nintendo Distributor Open
Developer - Contact n/a
Billy Langsworthy

Super Pokémon Rumble

Since Pokémon Red and Blue arrived on the Game?Boy in 1998, the series has become one of the the biggest gaming franchises in the world, having sold over 200 million units as of July last year.

Spawning toys, a manga series, clothing, a card game played, swapped and played again in playgrounds around the world, a TV series watched by millions and 14 films – one a year since 1998 – the Pokémon brand has established itself as something of a global cultural craze. 

The latest entries in the series, Pokémon Black and White, have sold 11.5 million copies worldwide since its release last year – proof, if ever it were needed, that the franchise is still going strong. 

Super Pokémon Rumble will be the first retail title available for 3DS, following the downloadable Pokédex 3D earlier this year.

“Pokédex continues to be one of the most popular downloads from the Nintendo 3DS eShop, so there is definitely consumer appetite for a full Pokémon game on the Nintendo 3DS,” says Nintendo marketing assistant Rebecca Archer.

Let’s Get Ready to Rumble

The sequel to WiiWare’s Pokémon Rumble, this title takes players to Toyland, an area full of towns, fields and toy Pokémon from all five generations of the franchise, including Black and White.

With over 600 different toy pocket monsters to collect, gamers will have to take on waves of opponents in real-time battles, switching between Pokémon and utilising their differing skills and powers to target weaknesses and emerge victorious. 

After certain skirmishes, players will be pitted against boss Pokémon. Whilst these huge, powerful enemies can be difficult to beat, if defeated they can become some of players’ most powerful allies.

Gamers can choose their own challenges in Team Battles and Charge Battles. The former will throw them and two of their allies into mini-boss battles that lead up to a boss encounter. Charge Battles involves two large groups of pocket monsters doing battle in an event that tests the collective strength of a team. 

Online capabilities include a local wireless co-op mode as well as a StreetPass feature allowing consumers to challenge other nearby trainers and view their Mii characters.

With the entire back catalogue of Pokémon available to capture in toy form, Super Pokémon Rumble looks destined to make the franchise’s leap into the third dimension a successful one.

Marketing Attack

30-second TV adverts featuring Pokémon ambassadors One Direction will highlight the release of the game. This ad will target children and feature during The X Factor episode in which One Direction will be performing. An online campaign will also target kids and fans of Pokédex 3D.

Pokémon Rumble

Available from WiiWare, the predecessor to the 3DS title put consumers into arenas to battle enemies and build up a powerful team of pocket monsters. Official Nintendo Magazine says of this Pokémon spin-off: “The action is fun and catching ‘em all (even if you can’t catch all 493) is as compelling as it ever was.”


Tags: Nintendo , 3ds , preview , marketing , christmas , pokémon , super , rumble , Recommended

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