News
All change again for E3 2008
Stuart Dinsey Jul 20 2007, 11:02am
Comments (21)
Trade event will leave LA, Las Vegas and New York mooted, date and trade invite policy under review
Whilst meeting many of its objectives this year, the games industry’s biggest trade event looks set to change venue, date and strategy for next year.
After ditching the Los Angeles Convention Center, E3 moved from its traditional all-trade May show for 60,000 visitors, to a media and analysts’ show in Santa Monica this year capped at around 3,000 delegates.
But MCV can exclusively reveal that the show will move next year, having only stayed in Santa Monica due to a contractual commitment to run some kind of exhibition in the LA city environs.
The need for a ‘floorspace’ area explains the much-derided Barker Hanger product showcase. A full review of the event will be conducted by organiser the Entertainment Software Association, but change seems guaranteed.
“E3 was less energising, less dynamic and more diluted. There have been less opportunities for business or exposure to partners and media,” Alain Corre, Ubisoft’s executive director for Europe, the Middle East and Asia, told MCV. “The new formula was a good try, but it has to be re-thought thoroughly.”
Corre’s sentiments were echoed by many, either publicly or privately.
Jeff Bell, corporate vice president of global marketing for Xbox, has already suggested a potential new venue. “Maybe we have to leave LA to solve the problem,” he said. “I’m not flying the flag for Las Vegas necessarily, but LA’s not a convention town.”
Comments
“Maaaaaaaaaaaan!!!!!!!!!!!!!!!!!”
Posted by: mario - Aug 15, 6:44pm
THIS IS SOME BIG SHIT BECAUSE I CANT LIVE WITHOUT E3 CLOSE TO ME IS THE SAME FOR EVERYONE
“Good”
Posted: Sep 16, 11:09pm
It coudl stay in LA, just hold it perhaps outside in a huge oopen area. Cuts out the stuffiness and it can all be under canvas so stay dry in the event of rain which is unlikely and it can even spread out more, and cut down on stuffiness.
“Re: Good”
Posted by: Jennifer - Oct 12, 2:46pm
Please someone just tell me when and where E3 2008 is going to be so I can plan my Vacation around it...
please I need a Date.. Will it be in May June, July Sept?
“Re: Good”
Posted by: shebib - Oct 16, 8:12pm
a simple q for a simple a
where is the e starting and when is it (date)
“Come on guys”
Posted by: Zack Taylor - Oct 28, 11:45am
why USA? do it around the world. Bring it England in London, it will be massive.
“When And Where???”
Posted by: Amber Willoughby - Nov 8, 9:47pm
I seriously need to know when and where it's gonna be so I can be sure to plan my vacation around it. Does anyone know?
“Re: When And Where???”
Posted by: joe - Nov 12, 10:24am
You cannot expect people that live in Canada or in any other country around the world, to plan on going if there is no streight out answer on when and where its held in 2008.
“potato”
Posted by: potato - Nov 26, 7:27pm
potato
“Re:????”
Posted by: bob - Nov 26, 7:29pm
who the _______ is potato you freak
ps i want e3 in london!!!!!!!!!!!!! dude
“Re:????”
Posted: Dec 18, 12:53am
denver convention center cud be possible
“Re:????”
Posted: Dec 18, 12:53am
denver convention center cud be possible
“Re:????”
Posted: Dec 18, 12:53am
denver convention center cud be possible
“Re:????”
Posted by: LONDON - Jan 6, 10:09pm
i want E3 2008 to be held in london cos it has never been in the UK let alone europe since i can remember
“E3”
Posted by: neilo - Jan 6, 10:18pm
as much as i want it 2 b in london i think that america has a better feel 2 it, a more 'proper' feel. overall, i dont no if i want it to b in my home country or the country i think suits it best.
“potato again”
Posted by: potato - Jan 7, 10:25pm
potato
“Re: potato again”
Posted by: potato - Jan 7, 10:27pm
what the ................. not again
“Re: potato again”
Posted by: neilo - Jan 7, 10:30pm
stop commenting on ur self u idiot
“London”
Posted by: Dragon - Jan 11, 9:22pm
Seriously host it in england or something. us british people are being left out just like everything else in the gaming world
“Re: London”
Posted by: joey - Jan 17, 10:12pm
yeah man go england
“Re: London”
Posted by: nathan - Mar 4, 11:09pm
it would be great in london or somewhere close to where i live like Norwich (no chance of that)
“London”
Posted by: JT - Mar 17, 4:23pm
The Millenium Dome (or known as the o2 Arena nowadays) would be the best place for it. All we need is some form of sunshine and we'd be on our way.
Britain is often seen in video games, but video game shows are never seen in Britain!
The 'invitation only' pisses me off. As a Radio Journalist, I could have done with a ticket as this year is our 'Year of the Video Game'.