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DS crowned market leader after bumper sales week

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DS crowned market leader after bumper sales week

Nintendo handheld outstrips PC and PS2 in both unit sales and market value, says ChartTrack

The storming performance of DS hardware, More Brain Training and its two Pokémon titles have elevated the Nintendo handheld to become the market-leading format this week, MCV can reveal.

In the biggest sales week since Easter, DS was the lead format in both unit and value terms for the first time – overtaking stalwart platforms PS2 and PC.

The six Nintendo titles in the top ten this week represent an impressive 15.2 per cent of the entire market in unit terms, while the firm’s home console Wii also had its biggest hardware sales of the year so far. But it’s not just Nintendo doing high-fives this week – Sony’s PS3 also had its biggest week of hardware sales since launch in March, thanks to the newly-introduced ‘starter packs’.

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MCV is the leading trade news and community site for all professionals working within the UK and international video games market. It reaches everyone from store manager to CEO, covering the entire industry. MCV is published by Intent Media, which specialises in entertainment, leisure and technology markets

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