PC game publisher and distributor Paradox Interactive has taken on two ex-Atari executives as it ramps up its sales, marketing and distribution operations, reported Next Generation.

Reena Miranda was previously director of product acquisition and third party at the publisher, while Martin Sirc was managing director at Atari Nordic.

Miranda will head up sales and marketing activities in the US while Sirc will handle Paradox Scandinavian Distribution.

"We are thrilled to welcome Reena and Martin to our team. They represent exactly what we have been looking for and we feel confident having them onboard when moving forward with our strategy", said Theodore Bergqvist, CEO at Paradox Interactive.