Newsflash Signup

Buy now at Zavvi.com
Activision

$3 billion cash injection for PlayStation?

Bookmark with Social network
$3 billion cash injection for PlayStation?

Sony creates huge cash pool after selling 725,000 shares from its insurance unit

Sony will sell around $2.9 billion worth of shares from its insurance unit, freeing up a huge amount of capital that commentators have asserted could be injected into its game business, possibly precipitating a PS3 price cut.

“Sony could use the funds for various options to strengthen its electronics and game businesses,” said Mitsuhiro Osawa, a Tokyo-based analyst at Mizuho Investors Securities. "A cut in the price of the PlayStation 3 is one option."

According to Bloomberg, the selling off of the 725,000 shares represents Japan’s biggest initial public offering this year.

Advertisement

Tags: ps3, shares, sony

Price cut for PS3?

posted by ANDY Sep 05, 2007 at 1:04 pm
1
ANDY

A price cut!! I can see current PS3 owners being really p***** off by this news if it goes ahead. Me personally I dont think the PS3 needs a cut. It really is an excellent machine and you get alot for the money. If Sony do cut the price, surely they would be undercutting their Blu-Ray machines? What they do need to do is bring out more games for the machine and also stop being so aragont about their products!

  • + 0 
  • - 0 
  • 0

Re: Price cut for PS3?

posted by MrJolly Sep 06, 2007 at 4:14 pm
2

There's a difference between cheap and value for money, most people I'm afraid prefer cheap. Additionally VFM is all about perception, you may find that your ps3 has a lot of technology and as a blu-ray player it's relativly good value for money however the public at large see a 400 odd quid games machine and they really don't fancy stumping up that kind of cash right now.

  • + 0 
  • - 0 
  • 0

Leave a Comment

Activision
MCV

ABOUT US

MCV is the leading trade news and community site for all professionals working within the UK and international video games market. It reaches everyone from store manager to CEO, covering the entire industry. MCV is published by Intent Media, which specialises in entertainment, leisure and technology markets

Intent media, Company number 03641099