
Pete Stone praises major retailers for sticking to their guns despite some indies selling early
Retail's refusal to break the official street date of Pro Evolution Soccer 2008 has left Konami UK general manager Pete Stone almost as impressed as the game’s debut at number one in the software chart.
Last year, retailers such as Woolworths and Gamestation started selling the game’s predecessor, Pro Evolution Soccer 6, up to three days before its official release date.
At the time, Stone told MCV: “This is not something we condone. It leads to anarchy in the market and some retailers will be heavily disadvantaged.”
However, Stone has congratulated retailers across the High Street this year for sticking to the game’s official street date of October 26th. “It was certainly better than last year,” he told MCV.
“There were a few smaller indies selling early, but the major retailers stuck to their guns and the launch date. There were a few isolated incidents in response to the indie leaks, but I am very happy with the way retail has supported us.”
Stone added that Konami was “delighted” with first week sales of the game, which beat out rival FIFA 08 to claim the Number one spot in the ChartTrack All Formats chart.
“We continually promote PES after launch, and will maintain its profile via the hoardings at key matches, TV and press ads, and further editorial coverage,” Stone added.
“PES is a mainstay of the charts after launch, and we anticipate that PES 2008 will hold its position throughout the year as before.”
Comments
Leave a Comment
HOT TOPICS
PS3 Slim already in production? 11
Pachter: PS3 will trump 360 by 2015 11
Warner Bros boss questions pre-owned 9
‘80s home computer war becomes comedy show 9
US: Sony's PS3 titles struggle to hit 1m 9
UK console installed base tops 24m 6
Sony planned UMD-free PSP 'from the beginning' 5
Reborn Woolworths bursts into life 3
Last.FM free to XBL Gold members 3
Blu-ray sales boom in UK 2
RELATED STORIES
Leipzig debut for PES 2008 on PS3 3
Record annual results at Konami 1
PES hits UK arcades
No exclusive lock-out period for PES 2008 3
Pro Evo 2008 dated
UK CHARTS: Pro Evo nets top spot
Konami patches PC PES 2008 2
Konami admits to PES2008 issues on PS3 12
Pro Evo creator wanted to delay PES 2008 1
Konami patches PES2008 6
ABOUT US
MCV is the leading trade news and community site for all professionals working within the UK and international video games market. It reaches everyone from store manager to CEO, covering the entire industry. MCV is published by Intent Media, which specialises in entertainment, leisure and technology markets
















