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MTV teams up with movie producer for games push

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MTV teams up with movie producer for games push

The television network has joined forces with Bruckheimer for the creation of new studio

MTV Games, owner of Guitar Hero developer Harmonix, has signed a deal with film and television producer Jerry Bruckheimer to set up a development studio tasked with creating new IP.

The deal represents the first step into gaming from Bruckheimer, who has worked on Bad Boys, Con Air, Armageddon and the Pirates of the Caribbean series, and follows the announcement by MTV in November that it would invest over $500 million into games over the next two years, reported Next Generation.  

“Jerry Bruckheimer and his innate talent for developing wildly successful entertainment properties that range from action, reality, drama, sports, and comedy are the perfect complement to our vision for MTV Games and the experience our audiences truly crave,” said Van Toffler, president of MTV Networks Music and Logo Group. “There's a huge intersection between the fans of Bruckheimer films, our audience and gamers, making the potential for this partnership to be as explosive as one of his blockbuster films.”

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