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Huge Xmas sales leap at GAME

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Huge Xmas sales leap at GAME

30.3 per cent like-for-like surge compared to last year in UK and Ireland

A strong Christmas has topped off what has been a bumper year for UK High Street retailer GAME.

For the six weeks ending January 12th, total group sales including those from acquired rival Gamestation were up by 76.3 per cent compared to the same period last year. Like-for-like sales increased by 31.9 per cent.

UK and Ireland figures for the period saw total sales increase by 77.9 per cent and like-for-like sales jump by 30.3 per cent.

For the 50-week period ending January 12th, total group sales increased by 86.7 per cent with like-for-like sales rising by 41.7 per cent. UK and Ireland total sales grew by 89.6 per cent and like-for-like by 42.9 per cent.

Chairman Peter Lewis said of the results: “The Group has delivered an outstanding Christmas sales performance particularly given the very strong comparatives for the prior year period when the Nintendo Wii launched.

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“The management team and all of our employees have done an excellent job in delivering a market leading performance for the third consecutive Christmas.

“Our customer demographics are changing, with more women and mature gamers buying products than ever before. Our strategy of evolving our specialist proposition to meet the demands of these customers has driven our record growth.”

The retailer also stated that it expects a fourth year of consecutive growth in 2008, thanks to the strength of all five formats currently on the market. It also foresees that supplies of DS and Wii will improve.

It also added that it expects the Competition Commission’s final report on its approved acquisition of Gamestation to be published by January 23rd.

Game still suck

posted by RT Jan 15, 2008 at 2:00 pm
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RT

I still amazes me the amount of people who shop with GAME. Their new & pre-owned prices are still shocking, their trade-in values appaling and their customer service and gaming knowledge of their staff laughable.

Never underestimate the power of advertising. But seriously, conragtulations GAME for convincing the general public that you provide an excellent level of service and value for yet another year,

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Re: Even worse.

posted by ka0z Jan 15, 2008 at 9:23 pm
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ka0z

I work for GAME and while i wouldn't normally defend them seeing as they treat their staff like **** i have to stick up for the refund policy. Too many people were abusing the system, it had nothing to do with people making copies. Its about people buying a game, beating it, then returning it for another and repeating over and over so that they pay once for a game but end up getting several.

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