New publishing partnership announced for girls-only games title
Girl Gamer is an extension of Future’s Official Nintendo Magazine, and will be included free with Easter issues of Panini’s monthly title Bliss and fortnightly publication Mizz.
The second issue will focus on DS and Wii titles, and follows the success of the first magazine. It boasts a print run of 340,000 and is also available online.
“The universal appeal and accessibility of Nintendo’s DS and Wii consoles means that more and more teenage girls are playing games,” said Girl Gamer and Official Nintendo Magazine publisher Lee Nutter. “Future's partnership with Panini’s Bliss and Mizz magazines gives us fantastic reach into this audience, delivering relevant game content to 840,000 readers of the print and digital e-zine edition of Girl Gamer.”
Marketing manager of Bliss and Mizz Jess Tadmor added: “We are delighted to partner with Future again on the second edition of Girl Gamer. The interest in gaming amongst teenage girls continues to grow and Girl Gamer provides our readers with varied content on some of the hottest games that are in the market.”
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Comments
Overdue
And about time too!
An industry bigger than movies despite catering predominantly for a male audience - imagine if we really catered more for a female audience, the missing female demographic, there is a huge untapped market out there. So all succes to Future an their publishing partners. DP
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