
Sony says strong sales of premium machines mean a price cut might not be necessary
Following a strong sales period in the US that has seen the $500 80GB PS3 sell just as many units as the lower spec $400 40GB model, SCEA’s Scott Steinberg has stated that the perceived value of the machine means a price cut may not be necessary.
Speaking to Reuters, Steinberg stated: "We're seeing that the hard-core gamer is not afraid to throw another $100 at the PS3 because the value proposition is so rich.
"We're still in the phase of studying what this means for the potential roadmap for the year.” When asked if this meant the price pressure put on the firm that many had spoke of might not materialise, he answered: "It's leading us to think so.
"The year of the PS3 started in fall 2007, I think it will be an extended year. We are feeling positive momentum."
Comments
for sure this is SONY's year
Blu Ray victory alone will bring in 5million more people in the ps3 camp.
The biggest game of this generation --FF13 is ps3 exclusive.
The biggest games of this year are all ps3 exclusive --FF13,MGS4,GT5,KZ2,RESISTANCE 2,WKS,WARDEVIL,MOTORSTORM 2,GETAWAY,8 DAYS,HAZE,LBP
Re: for sure this is SONY's year
ff13 delayed to possibly 2010. sry bud
Re: for sure this is SONY's year
oh, not to mention 80 gb ps3's are no longer being restocked. sorry again kid.
Re: for sure this is SONY's year
and not to forget, i'm pretty sure that the "biggest game of this generation" was halo 3. I personally HATE the halo series with a passion, but it is what it is y0.
Re: for sure this is SONY's year
Wouldn't know, but how about Call of Duty 4 being the "biggest game of this generation" ?
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