
BBFC currently take longer to greenlight games than PEGI, claims The Producers
Manufacturing specialist The Producers is concerned that games may take longer to arrive at retail, but insists the manufacturing process will not be affected.
It was feared that if the majority of new releases have to go through the BBFC, then games will take longer to receive certification and more pressure would be placed on manufacturers to get the games out on time. However, commercial director Gary Winter insists the process will not be affected:
"The process of manufacturing games will not be affected by the requirement of either PEGI or BBFC or both,” said The Producers commercial director Gary Winter. “But the time to deliver a game to retail may increase if all 12+ games have to go through the BBFC rating system. Up until now the BBFC have taken more time to rate games than PEGI, but that may change.”
The Producers, a wholly owned subsidy of Mastertronic, has also expressed concerns over the cost implications of a new rating system:
“One further thing that may be significant is how much this will cost – currently publishers pay either PEGI or BBFC, if this has to be both for products rated 12 or below, then will the cost rise," asks Winter.
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Comments
I agree
I think any publisher who has released a 12+ or higher title would probably agree with those comments. If the BBFC is a key player in the new strategy then they do need to look at their processes and increase the size of their team
another rubbish NON-story from MCV
so the MAY take longer, they already do have to go through this process and yes it takes time. Saying the MAY take longer they MAY cost £500 more thery MAY all get turned down
this is really poor from MCV
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