EEDAR study suggests that over 15 per cent of Wii titles receive publisher wholesale discounts early
A new study by Electronic Entertainment Design and Research claims that Wii titles are far more likely to receive an early publisher wholesale discount than titles for either Xbox 360 or PS3.
The practice, known as ‘price protection’ in the US, describes a publisher lowering the trade price of a title if it is underperforming in the marketplace.
To see the stats in full, head over to CasualGaming.biz.
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Comments
No surprise, really
Given that the Wii has a larger proportion of chepaer, less in-depth and casual games than the other formats, this doesn't surprise me.
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