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Annual PC market worth $11bn

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Annual PC market worth $11bn

New PC Gaming Alliance report says that PC remains the world’s primary games platform

Whilst the fragmentation of the PC market across traditional retail and online has made the entire segment hard to track, and even created the (debatable) belief that the sector is suffering severe decline, a new report from the PCGA claims that the PC remains the world’s number one games machine.

The report, entitled The PC Gaming Industry in 2008, claims that the annual global PC market is now worth $11bn – more than any of the leading consoles.

It adds that the PC has become the de facto gaming platform for consumers in key territories such as Asia, where consoles have yet to make any significant market penetration.

The three most significant PC gaming trends identified in the report are the growth of online digital distribution (with Valve name-dropped for the success it has enjoyed with its Steam network), the growth of free-to-play titles and the growing importance of pre-pay cards at retail.

Top PC games can “regularly” generate over $50m at retail, with subsequent subscription and add0on revenues often exceeding this.

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wow...

posted by Zildjian Mar 24, 2009 at 12:54 pm
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And WoW is responsible for about 30% of that...

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The market is bigger

posted by Onehunglow Mar 24, 2009 at 1:45 pm
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Yet again the PC outsold the 360 and especially the PS3 last month in software sales. You could argue that there was nothing to buy on either format but the same is true for the PC.

If you total up online revenues, digital downloading - the PC market still remains king. Both the 360 and PS3 has really changed the face of console gaming, there is no disbuting that - making their way into more homes then the old days.

With additional benefit of downloading DLC, patches etc, the console will soon be challenging the PC market but it will take many years yet.

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