Cannes and Cologne events follow E3; Brits join Eurozone peers in dash for Q4 info
This summer’s two most important European trade shows have tied up with MCV, as retail looks for local market updates following the global blitz that was E3.
Whilst almost all the leading UK retailers visited the Los Angeles show, new product and marketing updates for buyers across Europe are eagerly anticipated at IDEF in Cannes later this month and during Gamescom in Cologne in August.
Both shows have appointed MCV, with its huge pan-European reach, as international media partner.
IDEF runs at Palais Des Festivals from Tuesday June 30th to Thursday July 2nd. Exhibitors include Activision Blizzard, Atari, Black Bean, Capcom, Codemasters, Digital Bros (505), Disney, Eidos, EA, Koch, Konami, Microsoft, Nintendo, Sega, Sony, Take Two, THQ, Ubisoft and Warner.
IDEF is popular with French and Italian buyers, but also attracts Benelux stores, Russians, Spanish and some UK accounts.
Advertisement
Gamescom in Cologne, meanwhile, is the key trade event for German, Central and Eastern European retailers, but UK chains and distributors will further bolster attendance.
Also a giant consumer event, Gamescom has appointed both MCV and CasualGaming.biz as its media partners.
The show takes place at Koelnmesse, starting with a trade-only day on Wednesday August 19th.
An extra high circulation edition of MCV will be distributed in the Business Centre throughout the entire show, which runs until Sunday August 23rd.
Registration for Gamescom has already opened. Trade visitors should go directly to the event’s official website for more information.
Comments
UK buyers?
I'd really like these events to be more relevant to the UK market, but retail's continued apathy leaves me unconvinced. Leipzig (as a forerunner to Cologne) was a good show for our international business and finding new distribution partners. However UK retail attendance was always minimal.
All the conversations that we've had with UK retail since the turn of the year has not convinced us that they will be bothered about going to Cologne this year. The timing of the event is not ideal and is largely too late to have any major impact on Xmas buys but too early for 2010 previews.
IDEF could be a better event considering the timing and potential extras that the location offers, but off the back of a week out of the business at E3, how many execs can justify that much time out of the office? Publishers may be able to fund one or two to travel but I can't see a meaningful number being there en masse.
I think its a crazy situation that the bulk of the UK would rather sit on a plane for 12hrs and go to LA. However since E3 returned to its former glory, its very difficult to see how that is going to change. We need a great, well attended event for the European market, but with E3 occupying that early June slot, is there really room on a global scale?
Online Pharmacy best pills dfg
http://confluence.public.thoughtworks.org/display/~buy-xanax-no-rx - xanax http://confluence.public.thoughtworks.org/display/~buy-tramadol-no-rx - tramadol http://confluence.public.thoughtworks.org/display/~buy-valium-online - valium http://cgi3.ebay.com/ws/eBayISAPI.dll?ViewUserPage&userid=buy-ambien-online-without-prescription-buy-ambien-10mg-5mg - ambien http://cgi3.ebay.com/ws/eBayISAPI.dll?ViewUserPage&userid=buy-xanax-online-buy-xanax-2mg-1mg - xanax http://cgi3.ebay.com/ws/eBayISAPI.dll?ViewUserPage&userid=buy-fioricet-online-without-prescription-buy-fioricet-cod - fioricet http://connections.blackboard.com/people/50273d6fc2 - tamiflu http://tapestry.formos.com/wiki/display/~buy-tamiflu-winthout-prescription - tamiflu http://boinc.vanderbilt.edu/CSB/view_profile.php?userid=5324 - ambien http://confluence.public.thoughtworks.org/display/~ativan4r5r - ativan http://confluence.public.thoughtworks.org/display/~buy-ambien-without-prescription - ambien
mailto debt best occupancy convection district cuts
Leave a Comment
HOT TOPICS
Xbox owners ‘defecting’ to PS3 31
HMV calms Modern Warfare concerns 27
Modern Warfare 2 already pirated? 26
Activision praises retail and promises fair play on MW2 21
First MW2 pre-orders arrive 16
Tesco sells Xbox 360 games for £3.97 11
EA: PES is struggling 9
LittleBigPlanet sequel looks unlikely 7
Activision: 'Guitar Hero as respected as Harley Davidson' 7
Nintendo talks Wii HD 6
RELATED STORIES
New look for MCVuk.com 1
Campbell takes USA role to boost MCV and Develop 1
London conference to focus on digital distribution 1
Last call for Sourcebook entries 1
GMA 2009 finalists named 17
Big brands back GMAs 1
505 and Warner Bros back GMAs 1
MCV partners with IDEF 5
Develop Conference 2009 dated 1
Gamescom backs GMAs 1
ABOUT US
MCV is the leading trade news and community site for all professionals working within the UK and international video games market. It reaches everyone from store manager to CEO, covering the entire industry. MCV is published by Intent Media, which specialises in entertainment, leisure and technology markets