When current systems struggle to deliver high demand basic content like Battlefield 1943 on launch day, what kind of infrastructure would it take in the UK to deliver Call of Duty , digitally, on launch day? Certainly not the one we have today or the near future.

Can digital get the same hype that something like Call of Duty 6's prestige edition is getting? No. Did Blizzard, who are the leaders in terms of succesful full priced online games, choose a digital route for the Wrath Of The Lich King? No, they purposely stalled the digital download route.

Steam is touted as a success, it is, in a sense, but the sales are being driven by horrendous cost cutting exercises which cannot be sustained for more than short periods - otherwise they would keep something like L4D at £14 as it would sell better and not effect their profits.

Dave Perry and others like him who are pushing for a digital download future for videogaming are risking the destruction of gaming as a mainstream entertainment form. The more complicated you make something, the more technology you involve, the more consumers you lose. Nintendo sold the DS on simplicity, the most popular games are simple.

Tellingly, the most popular formats for mainstream consumers are those which eschew online the most.

I'm getting tired of this... it's like saying back in 1990 - "Some day people will be doing their banking on-line from home..."

On one hand - no Sh_T! on the other - unless there's a business model that pays for content creation (like we have today with the big 3) there will be no real on-line business.

Like them or not, the big 3 provide a stable business model for making games.

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