
Publisher dominates the monthly sales figures, thanks to The Sims and EA Sports Active
Electronic Arts took the title of June’s biggest-selling publisher, after The Sims helped it generate almost a quarter of all UK software revenue in the month.
The firm dominated publisher tables in terms of both unit sales and revenue. EA’s share of units sales grew 3.9 per cent in the month to 20.4 per cent, whilst its share of revenue leapt up an astonishing 8.6 per cent to 22.3 per cent. The main driver of the company’s success was The Sims 3 – June’s biggest selling All Formats title.
Other EA titles that helped the publisher dominate the month included EA Sports Active – June’s fifth best-selling game – and Fight Night Round 4, which took tenth spot after only a week on sale.
EA overtook Nintendo to take top spot of GfK-ChartTrack/ELSPA’s publisher revenue share ‘league table’. The platform holder lost 6.1 per cent of monthly software revenue share to claim 14 per cent, dropping to third – behind Activision Blizzard, which boasted 14.3 per cent. THQ came in fourth place with 11 per cent.
Elsewhere, Sony gained 2.3 per cent of revenue share, jumping from No.7 to No.5, swapping places with Ubisoft, who lost three per sent share.
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One of the best performances of the month came from Codemasters, which jumped from 16th spot to eighth place and accounted for two per cent monthly revenue share.
PUBLISHER REVENUE SHARE
(last month's position in brackets)
1. (2) EA - 22.3%
2. (3) Activision Blizzard - 14.3%
3. (1) Nintendo - 14%
4. (4) THQ - 11%
5. (7) Sony Computer Entertainment - 6.2 %
6. (6) Sega - 5.2%
7. (5) Ubisoft - 4.7%
8. (16) Codemasters - 2%
9. (8) Take-Two - 2%
10. (19) Warner Bros - 1.8%
Source: ELSPA GfK-ChartTrack
JUNE TOP TEN
1. The Sims 3 (EA)
2. UFC 2009: Undisputed (THQ)
3. Wii Fit (Nintendo)
4. Prototype (Activision Blizzard)
5. EA Sports Active (EA)
6. Red Faction: Guerrilla (THQ)
7. Pokemon Platinum (Nintendo)
8. InFamous (Sony)
9. Guitar Hero: Metallica (Activision Blizzard)
10. Fight Night Round 4 (EA)
Source: ELSPA GfK-ChartTrack
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