Part 1 – We talk to Activision’s UK team about high pricing and recent changes at the publisher…
As the Activision Blizzard prepares to launch Modern Warfare 2 next week, MCV caught up with the firm’s UK management team for an in-depth look at the past, present and future of the world’s biggest publisher.
In Part One of our three-part interview, we discuss how Activision has moved on since 2006, the merger with Blizzard and the issue with video game pricing – including the increased RRP of Modern Warfare 2.
The interview can be found here.
Advertisement
Comments
Leave a Comment
HOT TOPICS
Religious leaders slam Modern Warfare 2 130
Microsoft hails its ‘killer weapon’ in battle with PS3 and Wii 35
Russia pulls Modern Warfare 2 from sale? 16
The Hut rebuffs AC2 date break claims 14
MW2 sales pass $550m worldwide 13
60% of UK 360s have failed 11
The Producers pulls out of Trilogy partnership 10
Xbox Live class action begins 10
Facebook hitting PS3 today 8
Call of Duty inspires new retailers 6
RELATED STORIES
Analyst: Modern Warfare 2 to outsell all 2009 releases 1
Modern Warfare 2 to smash GTA sales record 5
AUSTRALIA: MW2 terrorism outrage 11
MW2 kicks off with Leicester Square premiere
US: 10,000 MW2 midnight launches
Indie cries foul over MW2 date breaks 2
Indies praise MW2 launch support 11
ACTIVISION BLIZZARD: Retail reacts 1
Call of Duty: World at War gets UK date 6
MICROSOFT: Microsoft secures Modern Warfare 2 DLC 1
ABOUT US
MCV is the leading trade news and community site for all professionals working within the UK and international video games market. It reaches everyone from store manager to CEO, covering the entire industry. MCV is published by Intent Media, which specialises in entertainment, leisure and technology markets