Analyst: Diablo 3 will sell 5 million in year one

On the heels of the Diablo III release date announcement, Cowen & Company analyst Doug Creutz has come out to predict the game will sell five million units in its first year of availability.

"Our street-high FY12 EPS estimate of $1.05 assumes first year unit sell-through of 5MM for Diablo III, and assumes that over 1MM of the units incorporate the World of Warcraft ‘annual pass’ deal which allows WoW players who commit to a one-year subscription to receive Diablo III for free," Creutz said in a statement published by CVG.

Earlier today, Activision Blizzard announced a May 15th release date for the highly anticipated action RPG. The first two Diablo games in the series (along with their expansions) have sold over 20 million units to date.

Creutz went on to discuss some projections regarding a few other Activision Blizzard franchises.

"We also expect Call of Duty to maintain its dominating FPS leadership position, and we believe that the company has a great opportunity to build on its initial success of its Skylanders franchise. Finally, World of Warcraft Western subs continue to appear to be stable vs. year-end levels. We think ATVI shares can outperform the market by 20% over the next 12 months."

About MCV Staff

Check Also

007 [Industry news] 007 First Light Reaches 1.5 Million Units Sold in First 24 Hours

[Industry news] 007 First Light Reaches 1.5 Million Units Sold in First 24 Hours

IO Interactive, the independent video game developer and publisher behind the HITMAN franchise, and Amazon MGM Studios are thrilled to announce that 007 First Light, has reached 1.5 million units sold within the first 24 hours, making it the fastest-selling title in IO Interactive's history. 007 First Light is available now on PlayStation®5, Xbox Series X|S, on Amazon.com, on PC, on Steam and Epic Games Store, as well as at key retailers.