Battlefield 3, Mountain Dew and InComm Europe are sponsoring the 2011 MCV Awards.
The new EA game has teamed up with this year’s event as Trade Launch Partner.
Card manufacturers InComm Europe and Britvic drink Mountain Dew have joined as Table Gift Partners.
“This is a great opportunity to support the gaming industry as there is a significant overlap between energy drink and gamers,” said Britvic business development manager Lindsey Garland.
To enquire about sponsorship opportunities, email Kathryn.Humphrey@intentmedia.co.uk or call her on 01992 535646.