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Develop increases online and print reach again

Ben Parfitt
Develop increases online and print reach again

Develop is heading towards its tenth anniversary with online traffic and print circlation rocketing to new heights.

According to Google Analytics, online readership for
www.develop-online.net hit 126,393 unique users in October. This is a second consecutive month of record traffic.

Develop Online's growth is proving to be consistently on the up with no boom-and-bust. When stretched over a period of four months (July to Oct), Develop's UU average is still higher than any single peak month of 2009.

"Programmers, artists, musicians, producers, directors and investors have discovered that Develop's website is the perfect daily addition to the monthly read that is the Develop print and digital edition," said publisher Stuart Dinsey.

"We are delighted to be growing both our print and online readership. This is a direct result of targeted outreach projects and a clear editorial strategy. Develop is an essential business tool for everyone in the sector."

Magazine readership continues to hit new heights too, now comfortably over 10,000 a month across print and digital edition.

It has benefited from a range of initiatives, such as recent free subscription offers and the increasing popularity of a digital edition available either as a browser-based read or PDF.

Strictly focused on the needs of the game development community, Develop was launched by Intent Media in November 2000.

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Tags: online , develop , magazine , readership

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