PGA TOUR publisher EA has announced the annual golf game franchise will no longer bear the Tiger Woods name.
The company revealed that the change is part of a new approach moving forward to add more choices and customization elements to the series.
"EA Sports and Tiger Woods have also made a mutual decision to end our partnership, which includes Tiger's named PGA TOUR golf game. We've always been big fans of Tiger and we wish him continued success in all his future endeavors," EA's press release read.
The firm will continue to work with the PGA exclusively as a brand, stating its still has a “strong” partnership with the organization.
EA previously stuck by the Woods following his famous infidelity scandal in 2009, but his inability to win a major championship since certainly figures to have played a factor in the firm's decision to separate itself from the golfer.