The Britsoft firm announced its decision to open a giant new Montreal-based studio in February – a move which created 350 jobs, and directly contributed to Canada overtaking the UK in terms of development-related employees earlier this year.
But Cavanagh has pinned the blame for the UK’s crumbling stature as a global development centre on Parliament – and said that Canadian tax breaks are a “huge incentive” for UK publishing firms.
She told MCV: “Quebec offers a 37.5 per cent contribution towards development salaries, which is a huge incentive.
“Over the years, people have tried lobby for this sort of funding in the UK – in line with the perks given to UK film studios – and the result has been pretty much nil.
“It seems that this industry is not being taken seriously: not only in terms of retaining talent, but for foreign companies to come in and create a pool of talent.”