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First Tomy titles arrive at retail

Ben Parfitt
First Tomy titles arrive at retail

Tomy has published its first video game in the UK – the initial step in its quest to steal significant sales share in the DS and Wii market.

Lovely Lisa, a DS mini-game collection based on the popular Japanese doll Licca-Chan, has been released through Mastertronic, with a price point of £19.99.

MCV revealed in November last year that Tomy – which already distributes its Naruto games in Europe through Nintendo – plans to raid its 50-year IP catalogue to quickly help it dominate the family-friendly, casual marketplace.

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Tags: games , publishing , ds , first , wii , video , tomy

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