Future Publishing took home the grand prize at the MCV and Xbox 360 Industry Pub Quiz last night.
The team beat out the likes of Comet, Ubisoft, HMV and rivals Gamespot, Dennis and IGN.
It was in fact a trio of media darlings in the final top three, with IGN second and Dennis third.
Future proved their smarts in rounds about film, sport, news headlines, Christmas songs - and a popular round that recreated game screenshots using THQ's uDraw Wii drawing peripheral.
As always, round sponsors offered top ‘Spot Prizes’ throughout the night, with prizes from the likes of 505 Games, Ubisoft, EA and others taken home by teams Comet, HMV, Turner, Gem, A Game Distribution and Future.
The MCV/Xbox quiz returns next year - for more info contact Hannah.Short@intentmedia.co.uk