Halfbrick talk to MCV about Fruit Ninja Kinect

Leigh Harris
Halfbrick talk to MCV about Fruit Ninja Kinect

Fruit Ninja, the highly successful iOS game from Brisbane developers Halfbrick, is out today for Kinect, and is the first ever downloadable Kinect title.

Phil Larsen, chief marketing officer at Halfbrick, told MCV: "We want to make sure that Fruit Ninja games are simple, fun to play and have intuitive control. Not every platform will be conducive to this, but both Halfbrick and Microsoft were definitely thinking along the same lines and the project was born within minutes during a meeting!"

Fruit Ninja Kinect sees players chopping assorted fruits as they fly across the screen - a concept which fits very easily into Kinect's control scheme.

Larsen continues: "We have a good relationship with Microsoft as we have experience with XBLA after releasing Raskulls last year. It was a smooth process to get approval for Fruit Ninja Kinect as the idea worked so well, and our goals were to get Kinect as responsive and satisfying as we possibly could."

"We received great feedback and support from Microsoft, as they gave us a spot in Summer of Arcade."

"We embrace the casual market, and absolutely love that Fruit Ninja Kinect is a simple, casual game on a console platform. XBLA is a perfect fit and Fruit Ninja Kinect should definitely find a place in many homes and parties around the world."

Fruit Ninja Kinect is available now on XBLA for 800 Microsoft Points.


To sign-up for the completely free MCV Pacific News Digest email service, to  be launched in October in conjunction with the new MCV Pacific website, please  email mcvpacific@intentmedia.co.uk with your name, job title, company name, nature of your company’s business and the country in which you’re based.


Tags: kinect , fruit ninja , MCV Pacific , Halfbrick

Follow us on

  • RSS

Add a new comment

You need to be logged in to post comments. If you do not have an account then please register.



There are no comments yet, be the first to add one!