HMV launches games mag

Entitled HMV Games, it will be available in stores from September 29th with a print run of 150,000 copies. New issues of the 40-page mag will appear every two to three months.

“We've been saying for some time now that we're totally serious about games,” stated HMV’s head of games Tim Ellis. “This new publication will underline the strength of our commitment and, I trust, will further bolster our specialist credentials – both to core gamers as well as to more mainstream games purchasers."

Simon Tapscott, account director for Future Plus added: "The combination of reviews of the best new games and exclusive money off vouchers mean gamers can decide what to buy at the point of purchase and get a great deal at the same time.”

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