Jedward marketing campaign for Nintendo?

James Batchelor
Jedward marketing campaign for Nintendo?

Jedward could star in a £250,000 marketing campaign for Nintendo this Christmas.

The Sun is reporting that the Wii and DS manufacturer has hired the X Factor novelty act to appear in TV ads and posters that will promote Nintendo’s games in the run-up to the Yuletide season.

A source told the tabloid: “They are still the No.1 choice for brands which appeal to kids. Nintendo have snapped them up for Christmas.”

However, a Nintendo spokesperson dismissed this, telling MCV that the report was “rumour and speculation”.

Last year, the platform holder hired family favourites Ant and Dec for their Christmas marketing campaign.


Tags: Nintendo , marketing , christmas , x-factor

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