SCEE UK marketing manager Adam Boita said that the 3D platform title had convinced “even the most cynical of critics” – in the week that the game earned an average 95% score on Metacritic.
“The icing on the cake has to be LittleBigPlanet,” he told MCV. “Even the most cynical of critics have been won over by this simply wonderful game.”
For more on Sony’s Q4 marketing blitz, read our earlier story here.
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