Intent Media has revealed that Mark Burton is its new MD as of today (February 17th).
Burton joins from Incisive Media’s Insurance Group where he worked as group publishing director. Former employers include VNU Business Media.
“Mark is an accomplished media executive with an impressive track record,” NewBay Media CEO Steve Palm said. “He is the right person to further develop our magazine, digital and event capabilities and aggressively grow our European business.”
Burton added: “NewBay’s depth and breadth in the markets it serves offers a unique opportunity for growth and expansion. I am looking forward to working with the team to build the success of the current products and delivering the best service we can to our customers. This is an amazing opportunity and I can’t wait to get started.”
Stuart Dinsey, the founder and former boss of MCV publisher Intent, left the company last October.
Intent Media was acquired by NewBay Media in December 2012.