MCV Pacific Wrap-Up

Leigh Harris
MCV Pacific Wrap-Up

Down under this week, MCV looks at grey imports, GAME Australia seeks its own investors and R18+ passes the house of reps.

  • A strong Aussie dollar has left many consumers locally frustrated at the high retail cost of videogames. MCV Pacific takes an in-depth look at the tension this effect is causing between retail and publishers, and what will come next for a market bound to have some teething issues to go through very soon.
  • GAME Australia has confirmed to MCV Pacific that it is exploring its own options to acquire funding to stay afloat amidst the company's international woes.
  • The R18+ bill has sailed through the house of representatives without issue, leaving only the Senate left before it can be implemented by each state.
  • EA and SCE Australia have hosted the FIFA Interactive World Cup qualifiers at EB Games stores across Australia.
  • MCV Pacific has struck a partnership with Game Tech to be a media supporter of the 2012 event. Game Tech is the only business-centric conference in the calendar year in Asia-Pacific, and this year will see speakers such as Ian Livingston and Philip Earl in line to deliver keynote addresses in June.


Tags: Retail , PlayStation , ea , pricing , event , r18+ , funding , eb games , MCV Pacific , GAME Australia , sony computer entertainment australia , Jason Clare , FIFA Interactive World Cup , Game Tech 2012

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