Cloud gaming platform OnLive has had discussions with representatives of both Sony and Microsoft over a possible console collaboration for the service.
OnLive already has some major publishing partners as well as agreements with key ISPs. Any possible tie-up with either Xbox 360 or PS3, however, would be its most significant development yet.
"Our controller is a hybrid between a PS3 controller and an Xbox controller. It's all compatible, it would just work," OnLive's VP of engineering Joe Bentley told CVG.
"There are OnLive guys chatting [Sony and MS], but we'll see where it goes. But it would absolutely work, we're ready to work with everybody.
"What people are realising and waking up to is everything could be a console, why shouldn't you be able to take your game everywhere. I think the timing of this is perfect. When I joined the company I didn't think it was going to pan out this way."