Playdom to expand into Europe

Ben Parfitt
Playdom to expand into Europe

Europe has been identified as a key expansion target for growing social games developer Playdom.

The company intends to fully localise some of its most popular Facebook and MySpace games for the English, German, French, Spanish and Italian markets. First up will be Facebook football title Bola.

“In 2010 thus far, Playdom has acquired Offbeat Creations, Three Melons, Merscom and Acclaim,” CEO John Pleasants stated.

CasualGaming.biz has the full story.

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Tags: expansion , europe , playdom , localise

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