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PopCap cuts iOS prices, fingers point at EA

Ben Parfitt

by Ben Parfitt
Friday, September 9th 2011 at 11:53AM BST

PopCap cuts iOS prices, fingers point at EA

A range of games by casual giant PopCap have been reduced to their lowest possible price point on the App Store.

The tactic sees several iPhone games reduced from £1.99 to 69p, including the likes of Plants vs Zombies and Peggle.

While the App Store price cuts are a rarity in PopCap history, the company’s new owner EA has been a strong advocate of the tactic.

For more details, visit Develop.

Tags: ea , ios , popcap , iphone , plants vs zombies , sale , peggle

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