Record-breaking launch for DS Down Under

By Johnny Minkley
The hardware giant claims the system shattered Australian day one records for a hardware launch – with early retail feedback indicating the most successful console opening since official monitoring began in 1999.

"The retail and consumer feedback from Thursday’s (February 24th) Nintendo DS launch has been astounding," commented Rose Lappin, Nintendo Australia’s director of sales and marketing.

"We are eagerly awaiting the official market sales figures this week to fully solidify our place in the Australian marketplace as the most successful current hardware launch ever.”

DS will launch across Europe on March 11th at an RRP of £99/E149.


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