Square Enix has made its first steps towards becoming a standalone publisher in Europe by hiring industry veteran Mike Sherlock in a new senior role.
Although it has enjoyed a presence in Europe for many years, Square Enix has to date brought its titles to market via co-publishing or distribution deals with the likes of Sony and Atari. But as the global industry heads towards a period of major growth thanks to next-gen consoles – and with the Euro market outperforming the US and Japan – it is understood that the Japanese giant is looking to control more of its destiny here.
Square refused to confirm Sherlock’s appointment, but MCV understands that he will join as senior vice president of publishing. He has previously held the position of UK boss at both Acclaim and Sega, whilst most recently establishing a book business in Hungary.
Square announced its next series of releases at E3 in Los Angeles two months ago. These include Final Fantasy XII and Kingdom Hearts 2 on PS2 plus a range of online games such as Final Fantasy XI and Everquest 2.
The publisher has also made a commitment to mobile, with Final Fantasy and Dragon Quest games heading for handsets.