The road to XBOX ONE. Follow the journey

Success to be had in PSPgo market

Ben Parfitt
Success to be had in PSPgo market

The PSPgo market may be more profitable than first thought – Slitherine claims the Sony handheld is one of its most lucrative platforms.

MCV spoke to the publisher about its digital strategy following news of its merger with US firm, Matrix Games.

And the company says that despite slow sales of Sony’s digital-only handheld, a lack of high-profile competition on the format has allowed it to turn a tidy profit.

“PSP and iPhone are key platforms for us,” Slitherine marketing director Marco Minoli told MCV.

“PSPgo has been a great platform for us. PSN titles – both full titles and minis – are mostly unexploited by big publishers. There’s a lack of competition, which helps a lot in terms of sell-through. There’s just a few releases for PSPgo, compared to the thousands for iPhone.

“PSP is also a very suitable platform for our titles as it’s more for the core gamer who can invest time in their games. iPhone is great for the more casual player.”

Slitherine announced this week that it has merged with Matrix Games.

Both companies specialise in the strategy sector, with Matrix a major player in the digital market and Slitherine specialising in boxed games.

Minoli says that the deal will see Slitherine’s titles better represented in the US, while the publisher is looking at ways to bring some of Matrix’s biggest games to UK retail.

“Matrix has always been at the cutting edge for innovation,” said Matrix Games’ director of operations David Heath.

“We started over 10 years ago and were one of the first companies to move into the digital download business.

“By merging with Slitherine, both our companies can pursue our common goals to grow the business and this market as a whole.”

Advertisement

Tags: Sony , market , Digital , pspgo , better , slitherine

Follow us on

  • RSS