Dragon Age II is the UK's new No.1, according to the latest chart info released by UKIE GfK Chart-Track.
It's EA's third No.1 of 2011 and marks the fourth week the publisher has claimed a game at the chart summit.
In doing so it bumps last week's chart topper Pokemon White down to second place. Fellow release Pokemon Black slips two places to fourth with EA's Fight Night Champion staying put in third place.
There's another new entry in the Top Ten too in form of THQ's uDraw Studio, which having missed out on the Top 40 last week make an impressive debut in 10th.
There are re-entries for Capcom's Lost Planet 2 (22nd) and Codemasters' F1 2010 (24th) while Nintendo's Kirby's Epic Yarn finally makes its charts debut in 27th.
Here's the UKIE GfK Chart-Track All Formats Top Ten in full (for the week ending March 12th):
1. Dragon Age II (EA)
2. Pokemon White (Nintendo)
3. Fight Night Champions (EA)
4. Pokemon Black (Nintendo)
5. Just Dance 2 (Ubisoft)
6. Bulletstorm (EA)
7. Killzone 3 (Sony)
8. FIFA 11 (EA)
9. Call of Duty: Black Ops (Activision)
10. uDraw Studio (THQ)