"Since E3 changed its focus and became totally US-centric, we’ve watched the debate unfold as to what the industry wants," Tandem Events’ Andy Lane told MCV. "It’s clear there’s a desire for a UK event, but the traditional format of an exhibition hall isn’t what the industry needs.
"People want a sensible, controlled environment where they can see product, have meaningful meetings and do business. That’s exactly what GamePlan will offer."
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