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US: Pre-owned boosts GameStop sales

Christopher Dring
Aggressive marketing of used software has helped US retailer GameStop defy the economic slowdown, The Wall Street Journal reports.

Citing Pacific Crest Securities data, pre-owned game sales is expected to reach $2 billion, or 23 per cent of GameStop’s revenue for its fiscal year ending January 31st. This is up from $1.6 billion, or 22.4 per cent of revenue that was posted in 2007.

Earlier in the month GameStop report a 22 per cent jump in sales for the Christmas period ending January 3rd, compared to the same period the year before.

"Nobody else has that used-games draw," said Telsey Advisory Group retail analyst Joseph Feldman.

 "Once you have played a game a while and it loses its value, GameStop is pretty much the only place where you can get something for it, and that's a big deal in this economy."

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Tags: Retail , gamestop , used games , wall street journal

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