The tour will primarily focus on shopping centres and exhibitions like the Ideal Home Exhibition and Glasgow’s Irn Bru Carnival. Sampling will take place in both special Wii rooms and portable ‘busking units’ which can be easily transported across the UK.
It is just one part of Nintendo’s proposed £11 million spend on launching its next generation console, which will target every conceivable demographic.
See Also:
Nintendo pumps millions more into Wii
Amazon finally announces Wii pre-order campaign
£11m launch spend for Nintendo Wii
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