Zodiac bows out

July 29th by Ben Parfitt

The saturated handheld market has claimed its first casualty, with news that multimedia company Tapwave has shut down the business dealing with its handheld Zodiac device.

The announcement is posted on the company’s official website, claiming the closure was effective as of July 25th. The position of the company itself is not clear, though the signs are not positive with the website directing further enquiries to Californian liquidation firm Ueker and Associates.

At the beginning of May, Tapwave stated that it intended to move away from consumer sales to focus instead on OEM relationships. The Zodiac itself, a multimedia device complete with touch screen, was greeted with a fair amount of critical acclaim when first launched.

However, a lack of gaming applications and, of course, fierce competition from the likes of Nintendo, Sony and even Tiger and Nokia, may well have been major factors in the handheld’s demise.

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