Entries in '2010' (88)
The changing length of games TV ad campaigns
The average games industry TV campaign has increased over the past five years from 2.58 weeks in 2008 to 2.97 in 2010 and now 3.39 weeks in 2012.
Games TV ad lengths: 2010 vs 2011
Generation Media takes a look at why more games TV advertisements are longer than ever, with a year-on-year comparison.
MCV GameTime: Industry TV advertising monitor (wk ending October 16th)
We look at recent TV advertising activity for games and the leading campaigns for the week ending October 16th year-on-year.
New retail stats show games on top in entertainment war
3.3 million copies of Call of Duty: Black Ops were sold in 2010, making it the most successful entertainment property of the year, according to ERA.
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High Street loses ground to supermarkets
Watch out GAME and HMV: supermarkets and online retailers are taking a bigger slice of the UK games software market.
Top apps of 2010 revealed
This year’s most popular iPhone apps have been revealed – and the majority are games.
Retailers bullish despite downturn
GAMES RETAIL has never been more challenging, but store managers are confident about their business as the New Year approaches.
Distributors’ Christmas opening hours
The following guide offers you the details on who is open when this Christmas. Print his page or click here to download a sexy PDF.
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0121 506 9585
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Halo Reach tops US 2010 chart
With just over two months to go before the games industry waves goodbye to 2010, new numbers from US sales tracker NPD shows that for the year-to-date Microsoft’s Xbox 360 ...
E3 2010: Rock Band 3 line-up revealed
EA and MTV Games’ music sequel Rock Band 3 will get a range of new Mad Catz peripherals to accompany the game’s release this Q4 – with the option of ...
MCV's E3 2010 Bingo
We all know the drill. E3 is almost upon us and that means a number of lengthy press conferences during which platform holders and publishers alike flaunt their wares.
Mad Catz posts record profits
Mad Catz has seen a year-on-year gross profit increase of 13.7 per cent for its fiscal year ending March 31.
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Big names back UK games conference
IGN, Screen Digest and renamed trade body UKIE are already backing the return of the London Games Conference in November.
LOTR Online goes free-to-play
Online RPG The Lord of the Rings Online will receive a major update this Q3 allowing gamers to play the title entirely for free.
Dirt 3 details revealed
Codemasters is pooling its resources to ensure that the next instalment in its highly successful Dirt franchise will trump last year’s smash hit, Dirt 2.
Sega’s profits rise 200%
Sega Sammy Holdings has posted a year-on-year increase of almost 200 per cent for its fiscal year ending March 31.
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Looking for a designer, distributor or lawyer?
Sourcebook 2010 returns on Friday July 9th, with an online revamp and new digital distribution section.
This year's directory of service companies in the European games industry will boast ...
Hung parliament could aid the industry
TIGA CEO Richard Wilson has told Develop that he believes a Hung Parliament, now confirmed as the result of yesterday’s election, “may well work in the favour” of the UK ...
E3 Expo 2010 to feature Mobile Games Pavilion
Games industry show E3 Expo will be capitalising on the iPhone-fuelled boom in smartphone gaming this year, with a dedicated Mobile Games Pavilion.
Assassin’s Creed: Brotherhood revealed
A new Assassin’s Creed game – titled Brotherhood – has been announced by Ubisoft following a leaked image of the game’s retail placeholder art appearing online.
Realtime gears up APB for July
British developer Realtime Worlds has revealed the details for its blockbuster MMO, All Points Bulletin.
MySims heads to 360 and PS3
The latest instalment of EA’s MySims franchise – SkyHeroes – has been scheduled for release this autumn and is heading to Xbox 360 and PS3 for the first time, as ...
US: 5m Wii units sold this year
Nintendo of America president Reggie Fils-Aime has said that 5m Wii units have been sold this year so far.
Publishers ready for MCM expo
Major UK publishers will showcase their latest titles at the MCM Expo in May.
RETAIL BIZ: 2010 FIFA World Cup
Click here to access the RETAIL BIZ Previews section, where you'll find an in-depth guide to some of the biggest game approaching retail.






































