Entries in '2010' (88)

The changing length of games TV ad campaigns

The changing length of games TV ad campaigns

The average games industry TV campaign has increased over the past five years from 2.58 weeks in 2008 to 2.97 in 2010 and now 3.39 weeks in 2012. 

Dominic Sacco
by Dominic Sacco
on Apr 10th 2012 at 10:00AM in News
Games TV ad lengths: 2010 vs 2011

Games TV ad lengths: 2010 vs 2011

Generation Media takes a look at why more games TV advertisements are longer than ever, with a year-on-year comparison.

Dominic Sacco
by Dominic Sacco
on Dec 16th 2011 at 12:30PM in News
MCV GameTime: Industry TV advertising monitor (wk ending October 16th)

MCV GameTime: Industry TV advertising monitor (wk ending October 16th)

We look at recent TV advertising activity for games and the leading campaigns for the week ending October 16th year-on-year.

Dominic Sacco
by Dominic Sacco
on Nov 4th 2011 at 1:12PM in News
New retail stats show games on top in entertainment war

New retail stats show games on top in entertainment war

3.3 million copies of Call of Duty: Black Ops were sold in 2010, making it the most successful entertainment property of the year, according to ERA.

James Batchelor
by James Batchelor
on Apr 13th 2011 at 2:50PM in News

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High Street loses ground to supermarkets

High Street loses ground to supermarkets

Watch out GAME and HMV: supermarkets and online retailers are taking a bigger slice of the UK games software market.

James Batchelor
by James Batchelor
on Apr 13th 2011 at 1:30PM in News
Top apps of 2010 revealed

Top apps of 2010 revealed

This year’s most popular iPhone apps have been revealed – and the majority are games.

Dominic Sacco
by Dominic Sacco
on Dec 10th 2010 at 11:28AM in News
Retailers bullish despite downturn

Retailers bullish despite downturn

GAMES RETAIL has never been more challenging, but store managers are confident about their business as the New Year approaches.

Dominic Sacco
by Dominic Sacco
on Dec 10th 2010 at 9:00AM in News
Distributors’ Christmas opening hours

Distributors’ Christmas opening hours

The following guide offers you the details on who is open when this Christmas. Print his page or click here to download a sexy PDF.

Advantage
0121 506 9585

Dominic Sacco
by Dominic Sacco
on Dec 3rd 2010 at 1:38PM in News

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Halo Reach tops US 2010 chart

Halo Reach tops US 2010 chart

With just over two months to go before the games industry waves goodbye to 2010, new numbers from US sales tracker NPD shows that for the year-to-date Microsoft’s Xbox 360 ...

Ben Parfitt
by Ben Parfitt
on Oct 20th 2010 at 5:25PM in News
E3 2010: Rock Band 3 line-up revealed

E3 2010: Rock Band 3 line-up revealed

EA and MTV Games’ music sequel Rock Band 3 will get a range of new Mad Catz peripherals to accompany the game’s release this Q4 – with the option of ...

Dominic Sacco
by Dominic Sacco
on Jun 11th 2010 at 4:01PM in News
MCV's E3 2010 Bingo

MCV's E3 2010 Bingo

We all know the drill. E3 is almost upon us and that means a number of lengthy press conferences during which platform holders and publishers alike flaunt their wares.

James Batchelor
by James Batchelor
on Jun 11th 2010 at 2:43PM in News
Mad Catz posts record profits

Mad Catz posts record profits

Mad Catz has seen a year-on-year gross profit increase of 13.7 per cent for its fiscal year ending March 31.

Dominic Sacco
by Dominic Sacco
on Jun 11th 2010 at 11:55AM in News

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Big names back UK games conference

Big names back UK games conference

IGN, Screen Digest and renamed trade body UKIE are already backing the return of the London Games Conference in November.

Ben Parfitt
by Ben Parfitt
on Jun 9th 2010 at 10:00AM in News
LOTR Online goes free-to-play

LOTR Online goes free-to-play

Online RPG The Lord of the Rings Online will receive a major update this Q3 allowing gamers to play the title entirely for free.

Dominic Sacco
by Dominic Sacco
on Jun 4th 2010 at 3:05PM in News
Dirt 3 details revealed

Dirt 3 details revealed

Codemasters is pooling its resources to ensure that the next instalment in its highly successful Dirt franchise will trump last year’s smash hit, Dirt 2.

Dominic Sacco
by Dominic Sacco
on Jun 3rd 2010 at 9:30AM in News
Sega’s profits rise 200%

Sega’s profits rise 200%

Sega Sammy Holdings has posted a year-on-year increase of almost 200 per cent for its fiscal year ending March 31.

Dominic Sacco
by Dominic Sacco
on May 17th 2010 at 1:18PM in News

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Looking for a designer, distributor or lawyer?

Looking for a designer, distributor or lawyer?

Sourcebook 2010 returns on Friday July 9th, with an online revamp and new digital distribution section.
 
This year's directory of service companies in the European games industry will  boast ...

Will Freeman
by Will Freeman
on May 7th 2010 at 5:28PM in News
Hung parliament could aid the industry

Hung parliament could aid the industry

TIGA CEO Richard Wilson has told Develop that he believes a Hung Parliament, now confirmed as the result of yesterday’s election, “may well work in the favour” of the UK ...

Dominic Sacco
by Dominic Sacco
on May 7th 2010 at 2:11PM in News
E3 Expo 2010 to feature Mobile Games Pavilion

E3 Expo 2010 to feature Mobile Games Pavilion

Games industry show E3 Expo will be capitalising on the iPhone-fuelled boom in smartphone gaming this year, with a dedicated Mobile Games Pavilion.

Will Freeman
by Will Freeman
on May 6th 2010 at 1:21PM in News
Assassin’s Creed: Brotherhood revealed

Assassin’s Creed: Brotherhood revealed

A new Assassin’s Creed game – titled Brotherhood – has been announced by Ubisoft following a leaked image of the game’s retail placeholder art appearing online.

Dominic Sacco
by Dominic Sacco
on May 6th 2010 at 12:41PM in News
Realtime gears up APB for July

Realtime gears up APB for July

British developer Realtime Worlds has revealed the details for its blockbuster MMO, All Points Bulletin.

Dominic Sacco
by Dominic Sacco
on May 6th 2010 at 10:35AM in News
MySims heads to 360 and PS3

MySims heads to 360 and PS3

The latest instalment of EA’s MySims franchise – SkyHeroes – has been scheduled for release this autumn and is heading to Xbox 360 and PS3 for the first time, as ...

Dominic Sacco
by Dominic Sacco
on May 5th 2010 at 5:19PM in News
US: 5m Wii units sold this year

US: 5m Wii units sold this year

Nintendo of America president Reggie Fils-Aime has said that 5m Wii units have been sold this year so far.

Dominic Sacco
by Dominic Sacco
on May 5th 2010 at 12:18PM in News
Publishers ready for MCM expo

Publishers ready for MCM expo

Major UK publishers will showcase their latest titles at the MCM Expo in May.

Dominic Sacco
by Dominic Sacco
on Apr 30th 2010 at 11:30AM in News
RETAIL BIZ: 2010 FIFA World Cup

RETAIL BIZ: 2010 FIFA World Cup

Click here to access the RETAIL BIZ Previews section, where you'll find an in-depth guide to some of the biggest game approaching retail.

James Batchelor
by James Batchelor
on Apr 15th 2010 at 12:29PM in News