Entries in '2011' (98)
We compare last year's TV marketing activity for games retailers including Tesco, GAME and Sainsbury’s.
Games and consoles TV advertising has experienced a 25 per cent year-on-year decline in activity from the start of 2012 to March 11th.
Sainsbury’s, Tesco, Asda and Morrisons have stalled in their bids to become the next major players in video games, ERA reports.
GAME is urging UK consumers to vote for their favourite game of 2011 before March 13th by giving away a Star Wars Xbox.
2012 games and consoles TV activity up to February 12th has remained fairly static year-on-year, with a three per cent decline in individual TVRs.
Generation Media reveals the best performing video game TV ad campaigns of last year, including marketing for 3DS and THQ's uDraw.
Take-Two has reported a 65 per cent drop in profit to $14.2m for its fiscal Q3 ending December 31st 2011.
An upbeat start to 2012 has seen games and consoles TV advertising increase 28 per cent year-on-year.
Modern Warfare 3 emerged triumphant, but it was EA that was last year’s real victor. MCV analyses the full 2011 GfK?Chart-Track charts to unearth the winners and losers in a ...
We reveal the top ten games publishers which had the most watched TV advertising campaigns last year.
The amount of consumers using entertainment apps on Xbox Live globally increased by 50 per cent from November to December.
Square Enix’s Deus Ex: Human Revolution was the most purchased digital video game on Amazon in the US in 2011.
Games and consoles TV advertising focused heavily on the broader family market in the week leading up to Christmas, as demonstrated by these Top Ten campaigns.
Warner Interactive’s action sequel Batman: Arkham City and Bethesda’s The Elder Scrolls V: Skyrim were the two highest rated console titles of 2011 according to reviews aggregation site Metacritic.
UKIE has confirmed what we all already knew – Call of Duty: Modern Warfare 3 was the best selling game in the UK in 2011.
Assassin’s Creed publisher Ubisoft has raised its sales projections for its fiscal Q3 by €50m after achieving record Christmas sales.
Steam has reported yet another year of over 100 per cent growth in 2011. It’s the seventh year in a row that the digital retail platform has recorded an annual doubling ...
We know millions of pounds are spent on advertising games on TV. But how did this help influence each publisher’s November market share in terms of unit sales?
The Japanese video games market suffered an overall decline of eight per cent year-on-year in 2011, according to the latest Famitsu data.
FIFA 12 has topped the UK games retail charts for the second week in a row ahead of Modern Warfare 3.
There’s no end to the list of adversities the games industry had to fend off in the last 12 months to ensure a prosperous 2011.
A glut of Q4 blockbusters rescued the UK games market from the ten-year low it hit over the summer.
'Hack' appeared in the headlines so often during the summer of 2011, the word almost lost all meaning.
September marked the battle of the consumer events, with Eurogamer facing off against GAME.