Entries in 'campaign' (22)
Microsoft is backing Rise of the Tomb Raider with an expensive and unusual marketing push.
You know a company plans to go big with a game when it starts the marketing for it almost a year in advance.
Fancy skipping straight to the last level of Black Ops 3’s campaign? That’s not going to be a problem.
Retailer Smyths Toys Superstores is teaming up with The Pokémon Company for the first time as part of a new campaign.
A Kickstarter campaign for an adventure game based on popular YouTube channel Yogscast has been scrapped, with backers likely to lose out on a refund.
Namco Bandai has found itself the subject of an internet campaign regarding complaints about the visual state of Dark Souls II.
Hideo Kojima has confessed than one next-gen version of Metal Gear Solid 5: Ground Zeroes looks better than the other.
The first TV spot for PS4 has gone live in Japan.
An active online Ouya community appears to be on the brink of thrusting the Android console into a brand new controversy.
Nintendo is backing its new Zelda 3DS game with an extensive Christmas marketing campaign.
It may already be sold out at most stores but Sony is still spending more money than ever has on promoting the PlayStation 4.
A major TV campaign and an Oxford Street stunt will form part of the marketing blitz for F1 2013.
Activision has released a video offering decent look at the campaign mode in Call of Duty: Ghosts.
A campaign to get Steam to confirm whether or not a game includes subtitles in its listings has seemingly been a success.
EA hopes to make Battlefield a pop culture brand with its biggest merchandise plan yet.
Bohemia Interactive has announced that the single player campaign for Arma 3 won’t arrive until after the game is officially released.
Electronic Arts has taken its hit FIFA Ultimate Team mode on a major PR and retail tour in a bid to educate the masses.
Two pieces of DLC for 2K Games’ BioShock Infinite have been announced, one of which will be released today.
Saints Row: The Third may have broken records for THQ, but new publisher Deep Silver says Saints Row IV will do even better.
The Indian games industry is one of the world’s future powerhouses – and now is the time to form a trade body to support it.
Human rights organisation Walk Free has launched a campaign targeting Nintendo.
A new online campaign called Xbox Shun! is attempting to put pressure on Microsoft to abandon its DRM policies for the Xbox One.